Sloomoo, our sweet little mascot, is a representation of our world and mission and a magical being made of slime. Because slime is non-binary - it is not a liquid or a solid - Sloomoo is non-binary too. Sloomoo isn’t one color, size, shape, or form, but every color, able to be any size and form. Sloomoo is a species as well - there are a slew of friends and family of Sloomoos, each with a unique personality, sensibility, and vibe. All Sloos are cause minded, socially conscious, caring, and love bugs at heart.
Read more here.
![](http://sloomooinstitute.com/cdn/shop/files/OriginalSLoomoo_1512x_ff0d647d-ac76-49b3-8e53-fc64908c6ec8.png?v=1698857628&width=2800)
MEET SLOOMOO
COLOR: Blue, Magenta, Yellow
SLIME TEXTURE: Butter
SCENT: Froot Loops
Sloomoo is made of slime, which is not a liquid or a solid; slime is non-binary which is why Sloomoo identifies as such and uses they/them/theirs pronouns
- Sloomoo loves outer space, science, disco, fun Latin beats, beaches, airplanes, neon, groovy fish
- Fave food group: sugar cereal
- Sloomoo is a bit messy—too busy sliming to clean their room or brush their teeth (yikes!)
- Kind, positive, a glass-half-full pal
MUST HAVE SLIMES:
![](http://sloomooinstitute.com/cdn/shop/files/SLOOMOO_BOOK_CHARACTERS-2_1512x_1.png?v=1698857627&width=2800)
MEET GROOV
COLOR: Baby Blue, Yellow
TEXTURE: Semi-Floam
SCENT: Vanilla Icing
Groov is intuitive and artsy, sort of a new-aged old-soul. Who is wise, super chill.
- One with the Sloomoosphere where colors meld, joy is the mission, and everyone is welcome
- The type to invite the entire grade to the party
- Craves nature, meditation, binaural beats, flowers, astrology, and art
- Never leaves home without a smile
- Biggest weakness? Sunshine - it feels good but causes meltage
MUST HAVE SLIMES:
![](http://sloomooinstitute.com/cdn/shop/files/SLOOMOO_BOOK_CHARACTERS-3_1512x_1.png?v=1698857627&width=2800)
MEET LOOLOO
COLOR: Every shade of pink
TEXTURE: Bingsu because it sparkles, crunches, stretches and shines.
SCENT: Birthday Cake
Looloo is bold, spirited and stylish, occasionally over excited.
- Tells it like it is
- Loves to have silly fun, shop, and chat with friends
- Trendy and aware of all things pop culture
- Always playing Roblox Evening activity: face masks, karaoke, listening to her crush Harry Styles
- Believes in unicorns and mermaids (Duh!)
MUST HAVE SLIMES:
![](http://sloomooinstitute.com/cdn/shop/files/SLOOMOO_BOOK_CHARACTERS-5_1512x_1.png?v=1698857627&width=2800)
MEET PROOF
COLOR: Purple but changes in heat to bubblegum pink
TEXTURE: Thick and Glossy
SCENT: Cotton Candy
Proof is a smart, curious scientist, making breakthroughs in the world of polymer science, slimeology, and scentology.
- Calm, reliable, good listener
- Avid reader and researcher
- Forever trying to figure out how to blend every color of the rainbow without turning it brown (Eeek, color theory!)
- Saturday plans? STEM exploration (soda and Mentos, anyone?)
- Keeps intelligent mold as a pet
- Currently studying the impact of slime on the brain (alpha and theta waves!)
MUST HAVE SLIMES:
![](http://sloomooinstitute.com/cdn/shop/files/SLOOMOO_BOOK_CHARACTERS-4_1512x_1.png?v=1698857627&width=2800)
MEET SKOOT
COLOR: Shades of Green and Teal
TEXTURE: Cloud (It drizzles like rain)
SCENT: Fudgy Brownie
- The adventurous “dood.”
- Loves to sloorf, ride a slooskoot, and slooboard
- Never leaves home without a skateboard, beanie, and cool glasses
- Digs street style, drip sneakers, and e-sports
- Breakfast of choice: fudgy brownies
SLIME MUST HAVES:
Virtual Reality, Golden Hour, Cereal Milk Ice Cream, Something Blue
![](http://sloomooinstitute.com/cdn/shop/files/ValentineSloomoo_9472bf73-76ad-418e-9a3f-c7fa62c51ce8_1512x_1.png?v=1698857627&width=2800)
MEET LOOV
COLOR: Red with pops of Yellow and Orange
TEXTURE: Cloud Cream
SCENT: Red Hots x Vanilla
Loov is all love, joy, hopefulness at all times.
- Supports everyone, always seeing the positive
- Gives the best compliments
- An empathetic true friend
- Loov loves attention - so the more you show Loov love, the more Loov loves back
- Known to surprise friends with sweet notes
- The first one to bring everyone together after an argument
SLIME MUST HAVES:
![](http://sloomooinstitute.com/cdn/shop/files/Sloomoo_Disco_1512x_1.png?v=1698857990&width=2800)
MEET BOOM
COLOR: Metallic silver with a prism of rainbow
TEXTURE: Clear
SCENT: Berries & Cream
Boom is the resident dancer, DJ, music lover who adds a jolt of glittery party vibes to any setting.
- Lights up every room
- Lives and dies for LED color-changing lights
- Needs to move constantly and never gets tired
- Boom’s addiction after slime? Pop Its!
- Knows every TikTok dance, natch
- Talks to anyone and everyone
SLIME MUST HAVES:
![](http://sloomooinstitute.com/cdn/shop/files/Slahmoo_1512x_2.png?v=1698857990&width=2800)
MEET SLAHMOO
COLOR: Magenta
TEXTURE: Thick Butter
SCENT: Butttercream Cupcakes
Slahmoo is quirky who loves things like cottage core, boba tea, anime, and kooky makeup (yellow lipstick, anyone?).
- Strong sense of personal style and fiercely independent
- Jumps rope and roller skates for fun
- Flamboyant yet with a brain with a talent for coding, metaverse gaming and writing novels
- Creative with crafting projects at home and with friends
- A knack for film-making
- A total cat person!
SLIME MUST HAVES:
Cotton Candy Creme, Strawberry Build Your Own Boba Kit, Mermaid Paradise
![](http://sloomooinstitute.com/cdn/shop/files/ChefSloomoo_38e815e2-686d-42b3-80fc-f4ac1c6db2c9_1512x_2.jpg?v=1698857627&width=2800)
MEET COOK
COLOR: Bright Blue Ombré
TEXTURE: Jelly
SCENT: Ice Cream Sundae
Cook is the experimental chef of the Sloos. Always on the hunt to create a new texture and feeling, Cook is a fan of slime smoothies (when you mix multiple types together).
- Patient and loves to teach everyone the tricks of the slime trade
- A perfectionist with recipes
- Life goal, inventing sloomalgimations (new compound mixes of things no one else has thought of)
- Thrives on organization
- Open minded
SLIME MUST HAVES:
![](http://sloomooinstitute.com/cdn/shop/files/GOOGOO.png?v=1655387672&width=2800)
MEET GOOGOO
COLOR: Pink and Yellow
TEXTURE: Bouncing Putty
SCENT: Bubblegum
Googoo is a bouncing putty with the ability to soothe like a slime but energize and play like a ball.
- An adrenaline junkie/acrobat/expert at all air-bound sports (trapeze, gymnastics, trampoline)
- Favorite part of the Sloomoosphere: the slingshot, of course
- Sugar addict, which may explain the energy
- Into exploration, world travel and understanding new cultures
SLIME MUST HAVES:
![](http://sloomooinstitute.com/cdn/shop/files/SloomooBrain_1512x_2.png?v=1698857990&width=2800)
MEET MOOTH
COLOR: Sunset Orange
TEXTURE: Icee
SCENT: Mango Milkshake
Mooth is quiet, thoughtful and calm genius
- Detail-oriented and observant
- Likes to assess the pros and cons of every situation before making a move
- Never misses a beat
- A good judge of character
- Appreciates science, math, and solving problems
SLIME MUST HAVES:
![](http://sloomooinstitute.com/cdn/shop/files/Coop_1512x_1.png?v=1698857990&width=2800)
MEET COOP
COLOR: Violet Metallic
TEXTURE: Slay
SCENT: Banana Split
Coop is a care-free spirit, always open for adventure, travel, and trying something new, but also very goal oriented and hard working.
- Known for enthusiasm for life - and ice cream
- Transportation: A groovy retro van (or “voon”)
- Tirelessly overcomes any obstacle
- Changes her hair color regularly
- Always on the go; can never sit still
- Appreciates whimsy, bright colors, and nail art
SLIME MUST HAVES:
![](http://sloomooinstitute.com/cdn/shop/files/Boo_1512x_2.png?v=1698857990&width=2800)
MEET BOO
COLOR: Turquoise and Teal
TEXTURE: Avalanche
SCENT: Cherry Soda
Boo is courageous, affectionate, strong, sensitive, and lovely to be around.
- Appreciation for Broadway musicals and the sophistication of the opera
- Straight forward, honest with an independent mind and the uncanny ability to recall random facts
- Doesn’t feel the pressure to fit in and never has to
- Inclusive by nature and trustworthy
- Oh, likes to act and perform
- Polite at all times
SLIME MUST HAVES:
![](http://sloomooinstitute.com/cdn/shop/files/Cool_1512x_1.png?v=1698857990&width=2800)
MEET COOL
COLOR: Black/Green or Black/Pink
TEXTURE: Cloud Dough
SCENT: Chocolate Mint
Cool is the ultimate gamer and leader of an e-sports team.
- Cool can always be found at his tricked-out desk with a console in hand
- Total techie and gadget lover
- Like Coop, you can expect lots of hair color
- Launching a new NFT collection
- Over-achiever and likes games off the screen too - soccer being a favorite
SLIME MUST HAVES:
![](http://sloomooinstitute.com/cdn/shop/files/froofroo_1_1512x_1.png?v=1698857990&width=2800)
MEET FROOFROO
COLOR: Purple, Pink, Blue, Teal
TEXTURE: Bead Bomb
SCENT: Sweet Popcorn
FrooFroo is a magical, mythical creature who makes everyone smile and feel warm and fuzzy
- Energy of the rainbow
- Sweats glitter
- Uber sensitive, always in tune with how others feel
- The best friend everyone craves
- Bubbly and friendly
- Greets everyone with a hug
SLIME MUST HAVES:
![](http://sloomooinstitute.com/cdn/shop/files/poops_1_3.png?v=1698857990&width=2800)
MEET POOPS
COLOR: CHARTREUSE
TEXTURE: SNOW FIZZ
SCENT: SOUR APPLE CANDY
Poops is the hilarious comic genius of the bunch.
- The class clown who makes everyone laugh
- Ultimate party host
- Loudest voice in the room
- Gregarious story teller
- Marvels everyone with a wild imagination
SLIME MUST HAVES: