We partnered with MindUP™, The Goldie Hawn Foundation’s not-for-profit organization that helps children develop skills in response to the global epidemic of childhood aggression, anxiety, and depression. Founded in 2003 and developed by a team of experts, MindUP focuses on four pillars: neuroscience, social-emotional learning (SEL), positive psychology and mindful awareness. The organization fosters the mental fitness and well-being of children, educators, parents and caregivers.

They have impacted nearly 7 million children and trained 175,000 teachers in 48 countries. 50% of all proceeds of our collaboration sensory toy, Slime For Your Mind, benefits MindUP.